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May 29, 2019
Unpaired T-test was used for the statistical analysis, asterisks indicate statistically significant differences between smokers and non-smokers at the following levels: * p 0.05, ** p 0.01, *** p 0.001
Statistical analysis To examine whether no e-cigarette, e-cigarette use only, and e-cigarette + other substance(s) use was associated with sociodemographic characteristics, a multinomial logistic regression analysis was performed, given the categorical nature of the dependent measure
Up to now the received wisdom has been that taking distinctive branding off cigarette packs and making them all the same drab, ugly brown (Pantone 448C, the designated ugliest colour in the world), marked only by prominent health warnings, will dissuade people from buying them