Only 38% of participants had internet access, limiting their exposure to awareness campaigns.Globally, smokeless tobacco use contributes to one in three cases of oral cancer, and the trend in India is no different
Never users of ST had never used chewing tobacco and/or snuff 20 times in their lifetime
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The method was almost endearingly simple: tuck a small paper coupon into every pack of Raleigh cigarettes, trust the smoker to save it, and let the accumulated value of those saved coupons turn into something worth having a toaster, a fishing rod, a set of dishes, something tangible and real
Because the most appealing product is one that participants would be more likely to use, the results reported focus on participants responses to the most appealing product selected